Video: Peter Baker
A surfer, a designer and a shaper.
After six decades of design, what keeps me going is knowing the only limit to design is our imagination. The next breakthrough that changes surfing forever could be in the very next board. My whole life as a surfer and shaper has been about chasing the board that goes faster, turns harder and holds better. It might be a grommet's first board at their local beachbreak, or it might be someone paddling out to charge Nazaré. Either way, I want them to have the best surf of their lives on something special.
This curiosity has driven me to push the boundaries of surfboard design for the world’s best surfers in the world’s most challenging waves, which means every board I create today has the DNA of 50+ years of design evolution. Everything you see in my boards has a technical reason for it, nothing is just for looks and everything is there for a reason.
We're so lucky to belong to this eccentric, wild and wonderful tribe of surfers all over the world. I love watching people experiment, try new things and push the limits of what’s possible, because that’s what surfing is all about. So get out there and be weird, be a little mad. And remember………….. NORMAL IS THE FREAK’N ENEMY!!!
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